WHS works closely with our clients to gain a
thorough understanding of the client's product
and goals.  We identify and analyze strengths,
weaknesses, opportunities and threats and
then assist in establishing a clear, unique and
executable identity.

We work with our clients to strengthen the
positioning of their brand while applying what
we've learned about local consumer behaviors,
trends and competitors.  We then leverage our
experience and knowledge to develop a
strategy that will best contribute to your
concept's appeal - both in the short and in the
longer term. This includes all elements of the
product package that are subject to evaluation
by any third party.
Brand Development and Positioning